at the new york press
(…) I took my first stab at being a fake nerd when I was seventeen, roughly three years after I initiated my effort not to be a real nerd. I bought a pair of black Elvis Costello/Malcolm X glasses. I cut my hair from a bass-player volcano to a midlength floppy mushroom shape. I was supposed to be an attractive parody of my old self. For being a fake nerd, like being a white Negro, can be a way of putting even more distance between yourself and the object of your imitation than there was before. In the imagination of the fake nerd, the nerd is attractive because he is unaffected, untrendy to the point of primitivism, a kind of inert noble savage. Going through life making the exertion of affecting noble savagery makes you feel even less a noble savage than you did before. Being a fake nerd leaves you less of a nerd. Which is why it’s an excellent strategy for former nerds. You can both acknowledge your past (obeying the teenage principle of don’t-reinvent-yourself-or-we’ll-call-you-a-poser) and distance yourself from it (I am so indisputably un-nerdy I can wear accessories and even pants that are nerdy and not be a nerd). This is why when you go to a party full of young music studio engineers, or arts journalists, or book editors, you look around and see a fake nerd uniform (bulky glasses, floppy hair, sweaters, low-top canvas sneakers useless for athletic activity).
You hear fake nerd conversation. It follows a model. You bring up an “obsession” or “total fascination” with a purportedly unfashionable subject. “I am such a dork about old Hawaiian slide guitar. I actually have every King Benny record. I’ve so got a problem.” “Dude, you want to hit In-N-Out burger? I basically live on their Protein Burgers when I’m in LA.”
This is a way of whipping out cultural capital, but not in the same way as leaving guests in the living room to retrieve a hollowbody guitar or a first edition of To The Lighthouse. The Gretsch and the Woolf say, “I am creative and educated, so I have an understanding of the blues and the Bloomsbury Group.” The Hawaiian slide recordings and the In-N-Out Burger, which are both low-end consumer products, say, “I love the things I love because I am guided by some untamed voice within me that causes me to have random obsessions. I will follow my individualized obsessions, not trends, and be transparent about those obsessions, even when those obsessions tell me to like things widely considered ugly and cheap.” It’s the cultural capital of quirk.
(…)
It’s also just barely possible to think you make a statement about gender when you work a fake nerd look. While nerds, as everybody knows, tend to be male more often than female, dressing like a nerd rejects conventional ideas about what a hunky young man looks like. Since conventional notions of what makes a young man look handsome are so bound up with conveying power and wealth and the capacity for punching somebody out, making yourself look like a nerd on purpose is a gesture that says, “I renounce the privilege of being a young swinging dick.” At the very least, it’s a refusal to make your outfit a monument to your own authority. For a woman, dressing up as fake nerd is a refusal of plumage. In an androgynous paradise where adults of both sexes look like enlarged spelling-bee champions, it’s easy to forget for a moment, or even an entire night of drinking beer, that privilege is unevenly distributed between genders. At least, it’s easy if you’re male.